Children find the young character very appealing for several reasons. First of all, he is actually a young boy, something that appeals to all younger audiences. He is also a Ninja with special abilities and secret powers, such as the ability to clone himself. The Jutsu Shadow Cloning technique is an ability he discovered while facing Mizuki at the very beginning of the characters quest. Finally, it is a story to be followed over many episodes in a series, enticing young minds to wait for the next episode in order to find out what happens next. Pretty much the same way soap operas leave their audiences hanging until the next chapter. We should also mention the appealing image of the characters themselves, such as their personality, the fashion of their clothes and the plot behind the adventures in every episode.